Spark Insights is a consulting company helps companies take the guesswork and wasted cycles out of prioritizing product requirements, uncovering new product and service ideas, and developing corporate strategy, using lean and agile methods like Gamestorming, Innovation Games, and Visual Thinking techniques. Our services include:
- Brainstorming and Idea Generation: leading productive, fruitful brainstorming exercises, using techniques like Innovation Games, Gamestorming, and design thinking, and helping teams be more creative and innovative
- Strategy Facilitation: facilitating company strategy, and product strategy meetings that are goal-driven and results oriented
- Product Management: helping product managers get direct customer feedback on existing products and new product ideas, using methods like Innovation Games and UX Design principles
Spark Insights was founded by Matt Hately, a trained Innovation Games facilitator and strategy consultant. Prior to founding Spark Insights, Matt was VP Strategy and Innovation of Macadamian, one of North America’s leading User Experience design and software development firms. Matt also headed the firm’s San Francisco Bay Area UX design studio, and worked with companies like AT&T, HP, Microsoft, RIM, Ericsson, and many others, helping build product after successful software product. As VP Strategy and Innovation, Matt worked with clients to help facilitate brainstorming, lead design thinking exercises, create prototypes, and uncover new product opportunities for their new product teams.
Spark Insights is located in Ventura County, in the greater Los Angeles area, and works with clients across the United States and Canada. Contact us to learn more.